Monday 8 November 2010

FILMING . . . ROUND ONE DING DING DING

SHOOTING THE VIDEO
Today we plucked up the courage to all finally organise a filming session all together in the studio after collegeand we started filming all of the single shots for everyones verses in the song.
we manged to get alot of footage and we have a load of different shots and angles to look at we wanted to get the look of the saturdays being them selves on set and add in a few outake style shots so the audience can see the saturdays almost off camera and off stage and off guard so its much more relateable!
we did playful shots where we waved and came up and kissed the camera and we made sure that in some of the shots the lights on set where visable to get the natural saturdays being very relatable feel.
We spent around an hour and a half filming experimenting with different shots and getting everyone to do different dance moves and looks to the camera. we have a wide variety of shots to choose from when we do the final edit for the video!
I really enjoyed filming and i think the video is going to have a very proffesional feel to it and will be a really realistic and fun interpretation of the song!

STORY BOARD

This is a link to Nicoles blog with the full story board on.

Friday 8 October 2010

PROMOTIONAL PICTURE


This is a 'promotional picture' for our company which will be featured in the CD booklet that we make later on in the project.
I used the program 'Adobe Photoshop' to edit the picture and make it black and white with the red accents as this is the main colour of our logo. I also added our logo (the two R's) to the corner of the picture so it is distinguished as our company's picture!

Wednesday 22 September 2010

INFLUENCES

INSPIRATION
The song we have chosen for our music video is 'work' by 'the saturdays' we chose this song after we had researched some other genres and artists and found that we liked this one the best. We wanted to do a girl band so that all of us could be involved in the video and all put our own spin on it and all have our own ideas and use them!
We chose the genre 'pop' because we thought that we would be able to convey pop in a video and we like the music as well. We looked at a variety of girl bands that we could think of, including; girls aloud, the spice girls, sugababes and all saints. We watched and analysed a range of their music videos but decided that 'the Saturdays' was more appealing for what we were going for, as they are of a similar age group to us, so it would be easier for us to appeal with our target audience.
We all agreed that we wanted a dance routine to fit in with the conventions of a pop genre and we all knew that this would be an easy song to choreograph a dance routine to.

GIRLS ALOUD

GIRLS ALOUD 'BIOLOGY'
This video is made to appear it is set in the same place but rotates through each scene so there is a sudden change in set and costume etc. It uses a lot of close ups of each of the girls faces to show their expressions and long shots to show the dance routine they are performing. It also again uses long shots to show their outfits, they have three costume changes throughout the video to fit with each of the three set changes that pans across, so you see it happen. The costumes also fit in with there sexy girly image but are each very different. Firstly they are dressed in black party dresses with a bit of sparkle on them, then there is a complete contrast as they change into old fashioned pink party dresses and then finally they wear all black with red, tight dresses. Each of these costumes are very different but add interest and variety to the video. There are a lot of editing effects used in this music video as certain parts of the girls dancing toward the camera are speeded up, the girls are also blurred and then made to appear in the set. They then change back through each outfit with a blurred effect again. It also cuts back to previous rooms where they are set and pans through each room very fast which is effective as it gives the idea of them being in more than one place at the same time and makes the video more appealing. It also has the girls stood in one spot and in the background does a pan of each of the rooms which is very effective and adds interest.

SUGARBABES

SUGARBABES 'ROUND ROUND'
The whole of this music video is set in the same place, so this doesn't give the video a lot of variety so is less interesting to watch but would be a more simple video to film. This video firstly contains an establishing shot to show where this video is taking place and to set the scene. It also uses a high angle pan to show the band dancing as they sing and then a mid shot tilt down. Which is effective as
it adds interest and variety. There is also a lot of long shots of the girls dancing used to how there whole body and get there costume in the shot, in this video they are maintaining their sexy image by wearing very revealing clothes and in all black to appeal to a wider audience which i usually young girls and women aged 14-28 and they are also appealing to men with this image but not as much with their music. The video involves close ups of televisions with the girls singing and dancing on them, this again adds more interest to the video. There are pan mid shots used of the band and mid shots of people dancing around the sides as well in a cage, this helps fit with the lyrics of the song and make the video look more enjoyable. This video uses the effect of the girls spinning around, and has objects flying around them to give the effect, this makes the video fit the idea of the song and makes it look more appealing.

PIXIE LOTT

PIXIE LOTT 'TURN IT UP'
This music video contains a dance routine throughout, with mainly long shots used to show the whole body of Pixie and the dancers, and make the dance routine clear. It also helps to show the costume used in this scene of the video which involves pixie wearing her trademark shorts to help fit in with the image she wants to put across of being sexy by showing off her legs but in a subtle way and also keeping up with the fashion to appeal to her target audience which is mainly young girls age 5-20 as Pixie is also in this age group. This scene also involves a lot of mid shots of pixie Lott for her to connect more with the camera whilst dancing and also mid shots of the dancers foot work and detailing on the costumes which is very simple yet effective. The dance routine scene is set on a roof of a building which makes the dance look a lot more interesting. It also does a pan of the dancers which looks very effective as you are able to see clearly what is happening. This video also contains a narrative story to fit with the song lyrics and has performance cuts put in to make the video more interesting to watch. Another scene of performance shots is when Pixie is walking down the road , Pixie dancing alone on the roof and sat in the car whilst its raining. These contain a lot of close ups to show emotion, long shots and mid shots to show pixie dancing and still capture the emotion in her face. There are also extreme close ups used throughout the video of hands and props such as the phone, this is effective as it gives the audience are better idea of whats going on in the scene and gives these objects and idea of importance at the point of the video.

SHOOTING LIST

CAMERA SHOTS:
We will shoot in our first location which is the main hall which has a stage and loads of lights that we can use! we will use the following shots:
Long shots: these will be from a distance so you can see a little of the surroundings but most importantly the whole person in shot and their costume and movement. this will make it easier for the audience to see the dance routine and what each girl is wearing.
Mid shots: These will be used to show each girls face in more detail and they will also let the audience see each girl singing in her own section.
Close ups: These shots will allow the audience to see certain body parts during the dance routine in more detail e.g feet, faces and hands.
Pan and Tilt: We can use these to add more interest to the overall video and it will also give the audience a change to see the dance routine from different angles.
SECOND LOCATION:
When we film in our second location (the photography studio) we will use shots like:
Mid shots: once again these will be used to see from the waist up of each characters and will let the audience see their body movement and their facial expressions clearly.
Close ups: These are important in this section as there will inly be one girl on screen at a time instead of the whole group and the audience will be focused on their facial expressions.
Extreme close ups: These will be used to add interest and make the video a little different it will show small details like, lips, eyes and fingers!

Friday 17 September 2010

LOCATION

WHERE TO FILM?
For the music video we have planned a few loactions to film at, we are going to use the stage at college and get the technitions to do the lights and put down the star curtain for us to use and make the dance routine look really good. The stage will be used just to shoot the dance as its a big space and we want a drak space with dramatic lights and this is the perfect place to acheive that.
For the rest of the video we will be filming agaist the black and white photography backdrops, these will be used to film the individual verses sung by each memeber of the band.
MISE-EN-SCENE
The props will be very minimal as we dont have a budget and we want a simple and clean look to the video. The lighting will be dark and sramatic in the stage set but we will use a simple photography light for the backdrop filming sections. Costume is going to be all black for the stage set and then for the individual sections we are all going to have bright colours on as this is actually what the saturdays do alot in their videos! For our make up we will have dark smokey eyes and big party make up for the dance routine section and for our individual shots we will have colourful eyes and tanned skin!

ANCILLIARY

THE BREIF
A promotion package for the release of an album, to include a music promotion video, together with two of the following three options:
- A website hompage for the band
- A cover for its release on CD
- A magazine advertisment for the album
In your group: imagine you are a new marketing/ distribution company. A new artist/ group have priduced an album and have now approached your company to market and distribute it. Decide on a name for your comapny and a logo and these should appear on your blog.

TARGET AUDIENCE

WHO WE APPEAL TO
The target audience for our music video will be 14-20 year olds, as we are in this age group so this audience would relate more to our band. This song also appeals to a younger age group, as it is very upbeat and our video will also include a dance routine so this will appeal more to this age group as well as it is more interesting to watch. As this is are target audience we have to make sure that our costumes for the video are on trend as it is common for young artists to be fashionable. Much like other girl bands there is a member for every fan to identify with and like the best! So each girl has a different personality and a individual persona for all the different types of fans.

THE BAND

ABOUT THE BAND
The Saturdays are a girl band that are made up of five girls, and the genre of their music is 'pop'. They appeal to a large audience that mainly includes girls around the ages of 14-20, as they are of a similar age and they sing songs that can relate to a younger audience and is more appealing for them. The Saturdays put across a very sexy and likeable image as they wear very perogative outfits and their dance routines involve a lot of seductive and sexy movements, to appeal to the fans and put across their image.
Their songs are usually allways about boys and girl power, such as 'Ego', 'Work' and 'Forever is over' all of these songs promote girls as strong and independent and that they dont need men!

Wednesday 15 September 2010

TIMELINE

THE PLAN
Today me and my group created a time line of what we plan to do and the order we plan to do it in, We have reached the stage of 'learning the dance routine' that me and daisy created and we spent today teaching it to steph and nicole. Next in the agenda is storyboarding and this is probably the most crucial part of the project as we have to plan what shots we will use and where we will shoot the video.
The timeline is as follows:
-Group discussions of ideas
-Create a blog
-Planning
-Research
-Creating the dance routine
-Learn the dance routine
-Storyboard
-Research
-Photoshoot
-Plan shoot- editing- costume etc...
-Practice filming
-Filming
-Editing
-Make any changes
-Evaluation and analasis.

Friday 10 September 2010

ALBUM COVER IDEAS






CODES AND CONVENTIONS

POP
Music video tend to have a lot of long shots mid shots and close ups this is to reflect the emotion and meaning of the song and to show off the artist. Camera movements include tilts pans and crane shots, these are the most comonly used camera movents in a music video.
The typical conventions of a 'Pop' music video for a girl band are that they include fashionable outfits, either quite bright colours to go with an upbeat song or all in black to fit in with a sexy image. They also tend to involve a dance routine to appeal to the target audience a it also makes the video more interesting to watch. The videos are usually set either outdoors walking down a road etc or in a studio on a plan black or white background but this depends on the song as the video tends to relate to the lyrics. In the video that we have chosen to base ours on 'work' by 'the saturdays' it is set inside with them doing a dance routine on a large stage with dark lighting and flashing spotlights to make them stand out and look effective. At also shows various shots of each saturday alone either sat onb a sofa or leaning against some steps etc, so the video is set in the same place throughout but has a variety of shots to make the video more interesting.

THE DIFFERENT SATURDAYS

MOLLIE KING
mollie king is one fifth of girl group The Saturdays. The band have successfully gained seven top 10 hits, which five of the singles charted within the top 5. She is known for being the 'posh one' in the band and has a tall strut and a confident personality and she also plays acoustic guitar.

UNA HEALY
Healy began playing the guitar from the age of 13. She was an acoustic and electric guitarist. She and Mollie King are the only members who can play an instrument, and plays guitar during most of their acoustic sessions. Una is the girl with the rocker background as she was the front of a rock band after she left school!

FRANKIE SANDFORD
Frankie sandford started her career in 2001 with pop music S Club 7 spin-off group, S Club Juniors, later renamed to S Club 8 in April 2003 following the disbanding of S Club. The group eventually broke up in early 2005. Since 2007, Frankie is a member of the girl group The Saturdays, she is the tomboy of the group with a background in sports.

VANESSA WHITE
Having already been signed as a solo artist White auditioned for, and was accepted as, a member of a newly-formed girl group in 2007. She gelled quickly with the four other members who now refer to her as "our Christina Aguilera" due to her amazing vocal range. She is knownas the gutsy singer who hits all the high notes.

ROCHELLE WISEMAN
In 2007, Wiseman auditioned to be part of The Saturdays. She was successful alongside Frankie Sandford who was also in S Club 8. After releasing two singles and an album, the girls appeared on Hollyoaks Later, Rochelle is the funny triple threat as she can act dance and sing.

THE SATURDAYS

ABOUT THE BAND
The Saturdays are a girl band that are made up of five girls, and the genre of their music is 'pop'. They appeal to a large audience that mainly includes girls around the ages of 14-20, as they are of a similar age and they sing songs that can relate to a younger audience and is more appealing for them. The Saturdays put across a very sexy and likeable image as they wear very perogative outfits and their dance routines involve a lot of seductive and sexy movements, to appeal to the fans and put across their image.

Wednesday 8 September 2010

'WORK' THE SATURDAYS... LYRICS

Baby the harder you work the further you get with me,
with me I think you can, I think you can
Turn up prepared and make sure that you can keep up with me,
with me I think you can, I think you can
But be aware, I always get what I deserve
Keep your focus, keep your nerve
Ready, set, go

Pick up the pace and step on it
Rip up the place if you want itWork, work
You know you gotta work, work
I got the goods and I want you
Put your boots on baby get to Work, work
You know you gotta work, work

I tend to get what I want to, are you starting to see, to see
I think you do, I think you do
It's time for you to step up if you wanna be with me, with me
I think you do, I think you do
But don't go slow
That is not the way we play
Slowly ain't my kinda game
Ready, set, go

Pick up the pace and step on it
Rip up the place if you want itWork, work
You know you gotta work, work
I got the goods and I want you
Put your boots on baby get to Work, work
You know you gotta work, work

And it's up to you how far we take this
Yes it's up to you so take the lead
And it's up to you so tell me what I gotta sign
Waiting at the finish line baby
Ready, set, go

Pick up the pace and step on it
Rip up the place if you want itWork, work
You know you gotta work, work
I got the goods and I want you
Put your boots on baby get to Work, work
You know you gotta work, work

Pick up the pace and step on it
Rip up the place if you want itWork, work (work)
You know you gotta work, work
I got the goods and I want you
Put your boots on baby get to Work, work
You know you gotta work, work, work, work
Oooh yeahWork, work
You know you gotta work, work
You know you gotta work, work

All the colours represent the different parts of all the girls.

Sunday 5 September 2010

MUSIC VIDEO (A2 PRACTICAL PRODUCTION)

PICKING A SONG
Today I joined my new group for my A2 practical production which consists of Steph, Daisy, Nicole and me. We all decided that we where going to make a music video, we knew that pop would be a good route to go down as you can do a really simple video with a simple background and a few simple props and costume changes to make it suitable for the song. As the four of us are quite similar in music tastes we all decided that it would be best to do a girl group song, we began looking at popular girl bands such as:
-Girls Aloud
-The Spice Girls
-Atomic Kitten
-The Saturdays
-Sugarbabes etc...
All of these bands are very similar, they all dress in cute short fashionable outfits, they always have different colours for each girl or characters for each member of the band such as the spice girls and girls aloud. Both of these bands had characters for each girl this meant that they would reach out to loads of different types of girls for their audience.
THE SPICE GIRLS:
There was 'Baby spice' she was for all the really girly girls out there who loved pink and pigtails! Then there was 'Scary spice' she was for all the fans that where a little outside the box and really excitable and fun! Then there was 'Sporty spice' she was full of energy and she was for all the 'tom boys' in the world. There was 'Posh spice' who was for the more grown up girls with a love of fashion and a more sophisticated outlook on life! Finally there was 'Ginger spice' who was the one with attitude and big confidence she was the one everyone looked at when she walked into a room.
When we make our music video we need to make sure that we have our own characters so that when people watch it they can identify with at least one of them!
After some thought and mind mapping we settled on 'The Saturdays' who are a popular girl group in the charts today. We then looked through their songs and we all picked 'ego' and 'work' as our favourites so to decide what on we would use for our video we went on 'google' and looked at the lyrics for the two songs. After reading them we all wanted to use 'work' for the music video as the song will be easy to portray and choreograph a dance to for the video.


Thursday 22 July 2010

TECHNICALLY COMPETENT

SHOWING THAT I AM TECHNICALLY COMPETENT:
For this project I will be using technolgy alot as it is very important to have a finished and proffesional looking project.

To film I will be using cameras and tripods, to film the music video I think that it is really imprtant when filming to use a tripod as it hold the camera steady and makes the shots really good and profesional looking. If we also need to move the camera around we can use the features on the tripod which lets the camera Pan, Tilt and zoom but for furthur movement like tracking shots we can place the camera on a 'dolly' as this is essentially a tripod with wheels!

Being able to use the filming equipment is only half of the actual process as being able to edit your footage and create a watch-able and interesting piece of film is very important as well. I will be using the editing software 'Adobe Premiere Pro' which is what me and my previous group used in our AS practical production. It is a complex but easy to pick up program which gives you the freedom to edit your footage the way you want. I can add titles and make shots dissolve into one another I can add effects such as the surveillance camera effect that my group used in the AS project. Editing is very important as to make your film look professional and well made you have to edit it well.


Friday 16 July 2010

'SUSPICION'

FILMING:
We had a small task where we split into small groups of 2, 3 and 4 and we had to experiment with filming techniques and representing the word 'suspicion' in around 5 minutes of film!
Me, Jenny and Rhian all worked together and we did a few shots of me walking along and looking behind me and feeling like I'm being watched we switched the perspective of the camera throughout so some of the time it was from rhian's (the followers) perspective and this gave the audience the chance to see my reaction and what rhian was seeing whilst following me. the camera was also show from my (the victims) perspective and this gave the audience a chance to see my reaction and actions in conclusion to rhian following me. we also had jenny filming both of us at the same time and so the audience could see us both at the same time and see what we where both doing.
We also had to in camera edit and this meant that we had to try and take everything in one take and if we did something wrong we would have to rewind the footage to rught point a record again! I found this quite challenging but the end porduct was pretty good! We did however have some little mistakes which wernt that noticable and I think that we did really well as it was our first time editiong whist filming!!

Thursday 15 July 2010

REVIEW OF MY AS PROJECT

PRELIMINARY AND PRACTICAL PRODUCTION:
Reflecting on my AS project i can see that i had made good and bed decisions regaurding the practicle production.
My AS project which is (here) was a practicle production which consisted of me Charley and Abbie shooting the introduction to a film that we created. Our film was called '4AM' and after all the planning and story boarding we managed to have a really strong and clear idea for a film. We settled for a horror genre as we thought that because we had a low budget we wernt spoilt for possibiltys and horror/ thriller is one of the easiest genres to shoot on a low budget.


The overall out cone of the film was of a very high quality and we where all really happy with the final finished product.

Before doing the practicle porduction we had to do our preliminary task which you can find (here), but compared to the film oppening our preliminary task was poor and wasnt shot well at all!! i think that we had really good concepts though and managed to show all of the shots and tecniques that where required of us. We did however break some rules such as the 180 degree rule! this made the preliminary task very amature and not proffesional looking at all.

PRE PRODUCTION:
This for me was a really simple part of the project as we did a lot of research which we could easily acsess the information we needed. We conducted some questionaires and managed to gather plenty of information on what our target audience would expect from our genre of film we had chosen.
We managaed to find out the typical conventions of thriller/ horror films and this obviously helped us to decide the basic story line for the film.

PRODUCTION:
This was my favourite part of the whole porcess and i really enjoyed filming and figuring out all the shots we would use and the location of filming. all though we did spend most of this time filming and re filming once we got all that right we focused everything we had in to editing the peice and making it look as professional as possible.

we also had to write a voice over for the film this was a concept that we had decided on right at the begging of the pre production process but we had dismissed it as we didnt think it appropriate for our genre. We then changed our minds on the voice over and decided that we should use it as one of the criteria was to challenge the typical conventions of a horror/ thriller film. We spent a long time tryign to script the voice over and we then recorded it using garage band, a program we also used to create the soundtrack which was played behind the voice over and the oppeing if the film.
we also had to create a logo for our company which we entitled 'C.I.A productions' Abbie took on this role and managed to create a really amazigng logo for us to use on photoshop.
Overall though I think that even though this was the most challengign part of the process i did really enjoy the practical hands on factor of this section.

POST PRODUCTION:
Edititng was the hardest process by far and as none of us had not got much/ any experience of actually using the editing program.
Charley was probably the most able out of all us when it came to editing and she really was the one who did the most editing. i think that as the process went along we all learnt more and more about each section, and we all had our little areas that we felt most confortable in weather that be filming, editing, acting, scripting, creating the soundtrack or storyboarding.

At the end of it all i am really proud and i think that my blog and the final film oppening are really strong and i know that i really tried and put in everything i had. This project was really important to me and i know that me charley and abbie all saw it as 'our thing' We all worked so hard and we all chipped in whenever we could. We all really enjoyed working together and i think that we all have our stregths in different areas of the production process which is really important as that means that collectivly as a group we where very strong in all areas. We have all decided to work together again in A2 and we are keeping the company name and logo!